FROM THE CO-FOUNDER

As a white, cisgender, heterosexual woman  and co-founder of a gender-, age-, and size-inclusive fashion label,  I’m deeply aware of the privilege I carry. I don’t take it lightly. I’m not here to take space, but to hold it — with care, with intention, and with respect.

My purpose is to help people feel seen, safe, and empowered. To create space where others can show up fully as themselves. To support expression — not by leading the conversation, but by listening, learning, and standing alongside.

My role is not to speak for, but to stand with. To build bridges across expression, identity, and experience through clothing that empowers rather than defines.

This platform is my offering. A place where self-expression and self-acceptance meet. Where we honour difference, challenge systems, and continue showing up — for one another.

This work is not about me. It’s about all of us. About making space for stories that haven’t been heard loud enough. About amplifying truth, visibility, and belonging.

Fashion, to me, is not just about clothes; it’s a form of communication. A language of identity, mood, protest, and pride. Sometimes soft. Sometimes loud. Always personal.

This label is built on that intention: fashion that holds space. That makes room. That speaks without shouting.

Because everyone deserves to be seen, to feel safe, and to show up, fully, boldly, and unapologetically.

With love and purpose,
Jiske

Co-Founder NOBODY HAS TO KNOW